French job shadowing activity with Medusa Digital

The digital advertising and artificial intelligence job shadowing activity took place in La Fouillade, France, from june 23rd to june 26th, 2022.

It was an opportunity for an international group of young people to explore the work of Medusa Digital in the fields of digital advertising and extended reality. Medusa Digital is a French company that operates in Europe and Mexico and provides virtual reality services as well as counseling and support in the area of marketing and digital advertising.

Medusa Digital also collaborates with educational intitutions such as the Polytechnic University of Mexico to elaborate interactive and immersive VR learning experiences for students of enginnering and science.

Participants engaged in hands-on activities around machine learning with our Tiny Sorter activity, programming, virtual reality and advertising. They created their very own digital advertising campaigns and promoted short vidoes that they had made during the program.

It was a truly enriching experience for the international group of youth as well as for the educators and facilitators that took part in the programe. Many thanks to José Neri from Medusa Digital for making this event possible! Many thanks also to Daniel, Antonia, Alejandra, Kévin, Ugis and Inga for their efforts in facilitating all activities and motivating the group!